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SEO

SEO Checklist: Why ‘Done’ Isn’t Enough

SEO Checklist: Why ‘Done’ Isn’t Enough

Your SEO panel says everything’s complete—but you’re still not visible. Here’s why checklists aren’t enough, and what to focus on instead.


URL Best Practices

URL Best Practices

The most common URL issues we see on SMB sites can be solved by remembering these four best practices.


Google AI Overviews: Accuracy Loses to Consensus

Google AI Overviews: Accuracy Loses to Consensus

A real-world test of Google's AI Overviews shows how consensus still outweighs accuracy—even when the correct, up-to-date answer is already ranking.


Squarespace and Google Search Console

Squarespace and Google Search Console

Learn how to verify your website with Google Search Console. Why to do it, how to do it properly, and issues with Squarespace sites.


SEO and UX: A Holistic Approach

SEO and UX: A Holistic Approach

True SEO encompasses a broad scope, enhancing visibility, engagement, and conversions.


Common Sense SEO Tools for Small Businesses

Common Sense SEO Tools for Small Businesses

What are SEO tools? What software or plugins are needed for small business sites?


How to Change a Squarespace Built-in Domain (and Why)

How to Change a Squarespace Built-in Domain (and Why)

Each Squarespace website has a built-in domain, or a Squarespace URL.


Robots.txt Guide for Squarespace

Robots.txt Guide for Squarespace

Squarespace sites have the option to block AI crawlers and/or search engines using their robots.txt file. This guide walks you through the settings.


Squarespace Sitemaps

Squarespace Sitemaps

Learn how to submit your sitemap to Google. And read about potential issues or errors you might encounter.


How To Find Keywords for SEO

How To Find Keywords for SEO

Your SMB website needs to rank for the topics your potential customers are looking for. How do you find your keywords?


How to Change a Squarespace Site Name

How to Change a Squarespace Site Name

A quick guide to changing a Squarespace Site Title to impact your site name in Google SERPs.


Small Business SEO Practices for Success

Small Business SEO Practices for Success

Website optimization best practices to help SMBs boost visibility and get discovered on Google.


Find, Fix, and Manage 404 Errors

Find, Fix, and Manage 404 Errors

Learn the differences between a 404 status code and your 404 page, and how different types of 404s errors may impact your website.


What is SEO or Search Engine Optimization?

What is SEO or Search Engine Optimization?

Learn what SEO is, why it is essential for online visibility, and how you can leverage it for business growth.


Squarespace SEO: How to Optimize Your Site

Squarespace SEO: How to Optimize Your Site

2025 Update. Need to get your website ranking? Want to reach more customers? This in-depth Squarespace SEO Guide covers on-site optimization tips.


Website Redesign Guide and Checklist

Website Redesign Guide and Checklist

Redesigning a website involves more than just new colors or fonts. Learn how to relaunch your site to align with your strategic objectives.


SEO and SEM for Total Search Visibility

SEO and SEM for Total Search Visibility

Using SEO and SEM together can elevate your online presence with a total search strategy.


How to Hide Pages or an Entire Site

How to Hide Pages or an Entire Site

This guide details all the ways to hide Squarespace content from search engines or site visitors via passwords, noindex, and more.


Squarespace 301 Redirects

Squarespace 301 Redirects

When restructuring your content, Squarespace 301 redirects ensure visitors still find expected information.


Squarespace and SSL

Squarespace and SSL

Squarespace offers free SSL certificates for all sites. If your site is migrating from HTTP to HTTPS, see the proper steps.